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Are you an Academy of Management Member and Management Scholar who is curious about the role that blogs can play in your professional world?

Have you wondered how to find relevant blogs, create an efficient blog-reading practice, comment effectively on other people's blogs, write for a group blog, or maybe even start your own blog?

Join us at the Academy of Management for a workshop on  Blogging for Management Scholars: Why & How to Read Blogs, Write for Blogs, and Create your Own Blog, being held Friday, Aug 7 2009. 

This workshop follows a modular format, broken into three phases that will teach members how to use blogs at three levels of increasing engagement, from reading to writing to publishing ones own blog. And, the workshop includes a group blogging opportunity that will run during and after the Academy meetings.

• Phase 1 (8 am – noon) introduces the medium and the active community of management scholar blogs for those who want to read and comment on blogs effectively.

• Phase 2 (1 pm to 3 pm) teaches participants how to find their niche, to adjust their writing paradigm, and to contribute to existing blogs as writers.
  

• Phase 3 ( 3 pm - 6 pm) will have a smaller, limited enrollment. Phase 3 will teach the basics of creating your own blog.
  

The workshop combines informational presentations, a panel discussion by eight management scholar-bloggers, roundtable conversations, and hands-on exercises, as well as the open invitation to blog at www.InsightsToActions.com.

Pre-work (available online at www.InsightsToActions.com) will establish a basic level of understanding, and a post-session group-blogging experiment open to the Academy will let participants apply what they learn. Participants will clarify their blog-related scholarly opportunities, their blog community, their topical niche and their authorial voice. Participants will leave this workshop (1) aware of the opportunities that blogs offer management scholars, (2) able to identify, understand and use the major features of a blog, (3) understanding the array of blogs being published by management scholar colleagues, and (4) able to participate at their desired level of engagement.

Pre-registration is requested, at https://secure.aomonline.org/PDWReg. Colleagues interested in participating in the limited-enrollment Phase 3 of the Workshop should contact CV Harquail directly, at cvharquail@AuthenticOrganizations.com. The deadline to register online is July 10, 2009.